Tis The Season for Direct Mail

The following information speaks for itself:

 Post Office Anticipates 20-Billion-Piece Month
The U.S. Postal Service expects to deliver 20 billion piece of mail between Thanksgiving and Christmas,

Monday, Dec. 17 is forecast as being the heaviest-volume day, with 275 million cards and letters mailed then — more than three times the 82 million average daily volume. Total piece count, which includes cards, letters, packages, catalogs, and magazines, should approach 1 billion, up from the average day’s rate of 703 million.

The busiest delivery day will be Wednesday, Dec. 19.

To ensure timely delivery, Parcel Post packages should go into the mail system no later than Dec. 15. First-Class Mail and Priority Mail should be sent by Dec. 20, and Express Mail should be sent by Dec. 22.

 Grant A. Johnson

Johnson Direct LLC




About johnsondirect

A prominent measurable marketing strategist and nationally recognized thought leader, Grant serves as president and chief marketing officer for Johnson Direct, a measurable marketing communications and direct branding™ counseling firm that employs multi-channel marketing strategies that are testable and accountable. He is also a sought-after public speaker, marketing trainer, award-winning author, copywriter, and consultant.
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