Advertising Icon Dick Wilson Dies

Dick Wilson, the quirky Mr. Whipple “Charmin Guy” has died. When I think about those commercials, I think of simpler times and my youth. Back then, cable was not an option nor was the internet.

I have to wonder if he would have “cut through the clutter” today. I remember going into the store and “squeezing the Charmin” after seeing the commercials. Rest in peace.

Grant A. Johnson

Johnson Direct LLC



About johnsondirect

A prominent measurable marketing strategist and nationally recognized thought leader, Grant serves as president and chief marketing officer for Johnson Direct, a measurable marketing communications and direct branding™ counseling firm that employs multi-channel marketing strategies that are testable and accountable. He is also a sought-after public speaker, marketing trainer, award-winning author, copywriter, and consultant.
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