Comments on: What’s a CMO To Do? http://johnsondirect.wordpress.com/2007/12/29/whats-the-role-of-the-cmo/ Musings about the World of Marketing Wed, 09 Jul 2008 10:22:27 +0000 http://wordpress.org/?v=MU By: johnsondirect http://johnsondirect.wordpress.com/2007/12/29/whats-the-role-of-the-cmo/#comment-617 johnsondirect Thu, 03 Jan 2008 04:41:06 +0000 http://johnsondirect.wordpress.com/2007/12/29/whats-the-role-of-the-cmo/#comment-617 Thanks for the information, Hunter. It will be useful for us to monitor this trend. I like your new website as well! Grant A. Johnson Thanks for the information, Hunter. It will be useful for us to monitor this trend. I like your new website as well!

Grant A. Johnson

]]> By: Hunter http://johnsondirect.wordpress.com/2007/12/29/whats-the-role-of-the-cmo/#comment-616 Hunter Wed, 02 Jan 2008 17:54:25 +0000 http://johnsondirect.wordpress.com/2007/12/29/whats-the-role-of-the-cmo/#comment-616 The American Marketing Association Brand Strategy SIG has an excellent discussion thread going on now about CMO tenure and the top ten skill sets for effective CMO's. It comes from the Spencer Stuart executive search firm. If you're not an AMA member and can't read the thread, here's a link to the list: http://www.spencerstuart.com/about/media/45/ The American Marketing Association Brand Strategy SIG has an excellent discussion thread going on now about CMO tenure and the top ten skill sets for effective CMO’s. It comes from the Spencer Stuart executive search firm.

If you’re not an AMA member and can’t read the thread, here’s a link to the list:

http://www.spencerstuart.com/about/media/45/

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